This collection, Venus as a Boy, is about reimagination. We take our name for the collection from the Bjork song of the same title, which in of itself points towards a reimagination of the idea of Venus, where Venus herself was a Roman reimagination of Aphrodite.
Venus as a Boy
Autumn-Winter 2024
2024
Show
Our idea of time as a linear composition obliges us to believe that we live in uninterrupted progression –
that what we know now more than we did before, and that the promise of the future holds more keys to
understanding our nature, and our world, than the past. Whilst that maintains an ongoing spirit of discovery,
sometimes it breeds a resistance to past ideas, and what, perhaps, is of vital necessity, is to now find
an interplay between the past and the present.
In Casablanca’s new collection, we turn our eye towards ancient Greece.
This collection, Venus as a Boy, is about re-imagination. We take our name for the collection from the Bjork song
of the same title, which in of itself points towards a re-imagination of the idea of Venus, where Venus herself was a Roman
re-imagination of Aphrodite. Venus as a Boy, whilst becoming a significant metaphor for the essence of this collection, also
holds a strong relationship to Charaf Tajer, founder and creative director, a song in which the music –
a symphonically unique arrangement of classical strings of an almost Arabic
influence, combined with a drum-pattern of a distinguished nineties rhythm, and the lyrics, which deeply resonate with Tajer.
We are eager to showcase two collaborations that are introduced in this collection.
One, proudly with renowned artist Jeff Hamilton, a designer whose embroidered leather jackets are
a staple of sports and fashion pop culture iconography. For Casablanca, we’ve joined together to produce two jackets,
one employing hotfix embroidery and a fusion with crystals, and the other a re-imagination of his iconic patchwork
leather jackets, both decorated with seasonal artworks, a characteristic of the dynamism we’ve pushed to explore this collection.
Two, our collaboration with the iconic sandal brand, Ancient Greek Sandals. Renowned for its local craftsmanship and innovative
approach to design, together we have re-imagined some of their most loved silhouettes, integrating embroidered
laurels and shearing details across a number of styles.
CREDITS
Thank you to our Casablanca© team for making this show possible.
Founder & Creative Director: Charaf Tajer @charaftajer
Art Director: Steve Grimes @steviegrimes
Production by: La Mode En Images @lamodeenimages
Show styled by: Helena Tejedor @helenatejedor & Ola Ebiti @olaoluebiti
Casting by: Anita Bitton - Establishment
Make-up by: Masaé ITO
Hair by: Karim Belghiran
Choreography by: Sadeck Berrabah
Show publicity by: Lede Company
Press by: Purple PR US & UK
Sales represented by: UpNext, Axiom & Diptrics
Merci, Charaf & the Casablanca© team.
Special thanks to Jeff Hamilton, Ancient Greek Sandals
and our wonderful partners for their contributions to this collection.